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Social Media Marketing

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5 Social Media Marketing Best Practices

Social media marketing remains the lynchpin of all other inbound marketing strategies, including email marketing and content marketing. Creating a social media presence for your business can open up new growth opportunities by expanding your brand’s exposure and affinity. Every business should have established objectives before tinkering with their social media presence. Set goals early …

9 Important Benefits of Using Social Media to Grow Your Business

Social media is one of the most effective and affordable digital marketing tools for businesses. Over the years, social media has grown from being a fringe advertising tactic to a fundamental marketing component for businesses of all sizes. This platform is ideal for businesses because it requires minimal financial investment and, when executed correctly, it …