Learn how to make money
Learn how to make money
A 1,000% increase in organic traffic is the dream. It is something you certainly can achieve and this guide will help you nail that by going for the best keywords you can center your SEO campaign on. As one of the cornerstones of an effective SEO strategy, it is essential to implement the right approach …
Taco Bell’s Mexican Pizza returns From McDonald’s Szechuan sauce to KFC’s Double Down burger, fast food chains receive unending demands to bring back cult items that left their menus. Taco Bell is no different, but thanks to its social listening capabilities, has brought back the fan-favorite ‘Mexican Pizza’ to sell-out success. After 35 years on …
30-second summary: Email marketing has the highest ROI of all marketing channels, but that can lead brands to undervalue its power for helping a company achieve its goals beyond driving quick sales. Email is the backbone of digital marketing because it gives us direct access to the intimacy of our customers’ inboxes. Besides the obvious …
The ClickZ Marketing Masters podcast is returning for its second season! Starting from Tuesday 4th October, you can tune in to a weekly episode breaking down the issues keeping marketing leaders up at night. The podcast is available on our website and wherever you get your podcasts, including Apple, Spotify, Google, and Amazon. The second …
You want to rank on the #1 spot in Google. I get it. Everyone wants that spot but how come you’ve never been able to get your keywords there consistently? I wrote this guide for you to get some of your keywords there in 30 days or less. Just like a car needs regular tune-ups …
Many brands struggle to give their teams the creative freedom to innovate. They may turn to third-party media and branding agencies that focus solely on delivering exceptional advertising and media campaigns. The in-house agency model is much rarer but offers true creative control. TripAdvisor has brought the agency model in-house with its new creative studio, …
30-second summary: For the past twenty years, the potential of marketing technology has captured the attention of marketers. Instead, it has continuously under-delivered and complicated an already competitive environment. Peter Prodromou, President and Founder of Boathouse, provides four ways for marketers to transform their approach to marketing technology. With millions of dollars sunk into technology …
There are so many copies out there that are meant to rank well in the search results but then it flops. Ever had that experience with your team? Perhaps this article can tell you exactly where you failed. As many consumers nowadays are searching on the web whenever they need something. SEO copywriting is very …
Duo, the instantly recognizable mascot for Duolingo, is everywhere. From push notifications to TikTok, the green owl is constantly bugging users to use the app in increasingly creative ways. Now, the owl has flown to the Metaverse. With a brand that lends itself to game-based, community-oriented platforms, the metaverse was the perfect destination for Duolingo’s …
30-second summary: Marketers are faced with massive amounts of information. AI/ML tools are the key to unlocking insights from a snowballing avalanche of data. We interview David Edelman, Harvard Business School Professor and AI marketing expert to understand how marketers can harness the power of AI. Edelman advises on topics including navigating the growing landscape …
