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A Guide to Google’s September 2023 Update: How To Recover and Improve Your Rankings

Google’s constant algorithm changes are essential in improving its search experience, it’s why we get things like the December 2022 Link Spam Update, August 2023 Core Update, and, most recently, the September 2023 Helpful Content Update. The last is particularly important for Google to fulfill its main purpose: showing users the content they’re looking for. …

What Is Remarketing in Digital Marketing? [Guide]

Getting remarketed is a universal experience for Internet users. What is remarketing in digital marketing, though? Remarketing is advertising to users who previously interacted with your website through personalized ads. Learn more about remarketing’s definition in this quick-start guide! What is remarketing? Remarketing or retargeting is a digital marketing strategy that advertises a business to …